WEST MICHIGAN BALLERS

BRAND DESIGN PROJECT

Western Michigan Ballers, is a Grand Rapids-based amateur basketball journalist. The client wanted a look that would represent the style of the sport they cover. Above is the final brand kit that I provided them, as a basketball fan, it was a fun project to work on.

Below is a little look at the behind-the-scenes process that goes into each one of these logo and branding projects. Here are some of the kits that were presented in the final rounds of this project.

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